Review:
Feedback Tool 2
5:
Sales Presentation & Demostration
Planning the presentation:
ID Problems and Needs
FAB SELLS
Guidelines
Principles of Learning, Planning Steps, Dressing, Behavior and Listening
Sales Presentations to
Groups: Alignment, Guidelines
Sales Presentation
Strategies
Adaptive vs Canned, Written
Presentations, and Selling for the Long Term
6:
Negotiating Sales Resistance
Reasons for Objections,
Signs of Interest
Valid and Invalid Objections
How to uncover objectives
Negotiation strategies and
outcomes
Planning for Objections
Put-off, switch focus, off
set, denial, and provide proof strategies
Price resistance
7.
Confirming and Closing the Sale
Closing and Confirming the
Sale
Why salespeople avoid the
close
When is closing appropriate?
Principles in Closing
Closing Techniques
Closing Mistakes
How to Handle Rejections
Post sale Activities
8.
Following Up
What is the most important
dimension of customer service?
Building Customer Relations
Through Service
Perceived Service Quality
Kinds of prospects and
customers
Importance of customer
Satisfaction
Customer Follow up
strategies
Handling customer complaints
Keeping up with rising
customer expectations
Evaluating customer service
Essays
How would you plan for a
sales presentation? Be sure to
explain each of the five steps.
What is a workable system
that you could use to overcome sales objections and create a win-win situation?
Explain at least three
closing techniques that you might consider using. What is a trial close and when might you consider using one?
How should you handle
customer complaints and how can you improve customer loyalty?